By MIMI on 28 Aug 2008 | No Comments

The ever fascinating Tom Ford is a man of genius. He knows how to precisely command attention. Using sex as an explosive marketing tool, Ford stirred some controversy with his Spring/Summer 2008 ad campaign. His collaboration with provocative photographer Terry Richardson resulted in various fashion-forward, decadently deviant photographs. The Tom Ford eyewear ads were banned in Italy by the Italian Advertising Institute for being “sexually implicit.” Although, there’s a lot of skin, the focus is still on the sleek and sharp suits. Ford is at the point of his career where he is not just selling clothing or cosmetic products; he’s promoting a lifestyle. VANESSA LEE